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The Grasshopper & The Ants is one of Aesop’s Fables, it tells of a lazy grasshopper enjoying the sun, whilst the ants work feverishly, building up their nest and their stores for winter. When winter comes, the grasshopper has nothing and goes begging to the ants and is turned away. The moral of the story is all about hard work and planning for the future. However, there is another view of the fable, that views the ant’s industry as mean and selfish.
» Read moreI was walking down the high street today, and I walked past someone carrying a bag with the sentiment, “Believe, Achieve, Succeed” written on it. I think it was for a school or an academy in the area. But it struck me that those are three very good simple core principals that we should be instilling in our young folk these days.
» Read moreQuite simply, you join an affiliate program to promote other people’s products. You choose which products you want to promote, and for each one you get a unique affiliate URL.
When you send traffic to that unique URL, you are tracked as being the affiliate.
You get credit for each sale made, earning you a commission.
Like you, I promote quite a few affiliate products. But surprisingly, I often make my greatest income on the smaller, less promoted products that other overlook. Here’s why:
Let’s say you’re promoting two affiliate products this week. One of them is from a HUGE launch with some really big affiliates.
Affiliates and product owners: If you keep your eyes on only one metric, it should be earnings per click.
If you’re not studying this metric, if you don’t know how it’s calculated, and if you aren’t using it strategically to influence your business decisions, then you are leaving money on the table.
